The embedded GPS functionality enables broadcast of targeted ad content allowing advertisers to dynamically change the content of the ad based on specific bus location or time of date. Litecast™ alleviates the stress of last minute copy changes by enabling instant content updates while the buses are in the field. Additional Features

• The Evolution Bus solution is made up of modular LED panels that can be tiled in the horizontal and vertical direction to create a screen of any dimension
• The screens are daylight viewable and brightness levels can be automatically adjusted by time of day and location to maximize the effectiveness of the digital content
• Fully integrated diagnostic software to monitor and manage the status of units in the field
• Integrated Media Player supports playback of all standard media and video formats providing fantastic scope for eye-catching design