Mark Pigou, organiser of Screen Media Expo Europe tells us that they have over 90 exhibitors lined up so far.

We are delighted to see both Quividi and LiteLogic attend. LiteLogic are likely to have the LED display that goes on buses (but not a bus itself) on a nice stand front of hall.

Other late entrants include Bell Micro and RGB Communications.

Adrian J Cotterill

• Digital Screens have achieved critical mass in major cities.
• People notice screens and have a positive attitude towards them.
• Ad recall on digital screens is high.

Outdoor Advertising on static sites full year revenue decreased by 3.8% whereas digital revenue for the same period increased 57%. That is amazing!

Alan James the CEO of the OAA commented "Against the backdrop of the current economic climate both results are more than satisfactory. One of the driving forces behind this performance has been the continued increase in digital screen revenue. Digital screen revenue in 2008 accounted for 7.1% of all Outdoor revenue."