Litelogic Complete Installation of 25 Screens in Chicago for Titan

Litelogic completed the installation of 25 bus displays in Chicago for Titan on the 3rd April 2009. We are due to commence the installation of a further 75 screens into New York.

All these displays are managed using the litecast software, this enables Titan to have live feedbacks on their displays, to schedule content & receive performance reports to send to their clients. The displays are supported by Litelogic with 24 hour maintenance and support. Watch this space...

Heather Pirret

Interesting Facts About Digital Advertising

  • Digital Screens have achieved critical mass in major cities.
  • People notice screens and have a positive attitude towards them.
  • Ad recall on digital screens is high.

Outdoor Advertising on static sites full year revenue decreased by 3.8% whereas digital revenue for the same period increased 57%. That is amazing!

Alan James the CEO of the OAA commented "Against the backdrop of the current economic climate both results are more than satisfactory. One of the driving forces behind this performance has been the continued increase in digital screen revenue. Digital screen revenue in 2008 accounted for 7.1% of all Outdoor revenue."